REDUCING child poverty levels in Keighley is amongst the targets of a new vision drawn up for the district.

The Bradford Place Prospectus outlines a set of 'key ambitions' to be achieved by 2040.

Business in the Community (BITC) has produced the document in collaboration with Bradford Council, West Yorkshire Combined Authority, businesses and the education and voluntary sectors.

The prospectus notes that Bradford is the fifth largest metropolitan district in the UK, home to more than half a million people.

Many neighbourhoods across the district, including Keighley, are classified as being amongst the most deprived in the UK.

The number of children living in low-income households is also almost twice as high in Bradford district compared to the rest of the country.

Also, statistics show that the unemployment rate is nearly double the national average.

Prospectus objectives include:

* The creation of more than 10,000 new jobs in Bradford district by 2040

* Delivery of the first phases of the West Yorkshire Mass Transit scheme

* Achieve affordable full-fibre digital connectivity district-wide by 2027

* Deliver energy efficiency and heat system retrofits for 150,000 homes in Bradford district

* Improve key deprivation statistics in Keighley, including for levels of child poverty to fall below the West Yorkshire average

* Drive 20 per cent growth in tourism incomes as a legacy of City of Culture 2025 and increase tourism investment through a destination marketing organisation

Sir David Wootton, chair of the Bradford Place board, says: "This prospectus outlines how local leaders will work together to address some of the challenges that are facing people living and working in Bradford district and build on BITC’s existing work in the area.

"Bradford is a place with wonderful people and so much potential, yet it has one of the highest levels of inequalities in the UK.

"The prospectus outlines our ambitious plans for the future, aimed at making Bradford district an even better place to live and work."

Baroness Jo Valentine, for BITC, says: "Supporting people, businesses and communities in the district is essential to reduce the inequalities faced by people living and working in the area.

"Business leaders have rightly stepped up to take action, alongside the council and community organisations, as they understand they can’t have a successful business without a thriving community. I look forward to working with the rest of the Bradford community to deliver on our 2040 ambitions."